Franchising is a business strategy, a way of doing business, and a method of distribution of goods and services. In a franchise setting, a sponsor, the franchisor, grants another party, the franchisee, the right to do business in a prescribed manner during a period of time within a specific area.

Since the 1950’s, the public has identified the adoption and development of the franchise method of distribution with food, lodging and other franchise industries. However, franchising was first utilized in the United States by the Singer Sewing Machine Company during the 1860’s, by General Motors in 1898 and by Rexall Drugs in 1902. Soon afterwards, many other companies followed suit and their continues to be substantial growth, development and adoption of the franchise method of distribution by other industries and companies.

Franchising provides the financially limited investor with a means of rapid entry and broad penetration of the marketplace without the large-scale capital requirements of an independent start-up. Duraclean franchises operate in the service sector and can, if they wish, clean every surface in a home, office, or institution.

Franchising is a strategic alliance between the franchisor, Duraclean International and the franchisee. Duraclean licenses its franchises to use its trademarks and business systems for five years.

The Duraclean began in 1930 with a hand cleaning method for fine loose rugs, carpet, and upholstery pieces. That foam cleaning innovation served as the basis for the patents awarded to Duraclean by the United States Patent Office. The foam cleaning system evolved from the initial hand craftsmanship to an award winning mechanization in 1980.

Duraclean franchises expanded their services from the residential market into the insurance market with water and fire restoration and expanded again into the environmental market with the addition of mold remediation. These expansion services allowed Duraclean businesses to operate in a somewhat recession protected area of the economy. Environmental services is certainly a sign of the times and a great add-on to any Duraclean Franchise Business.

If you would like to learn more about the Duraclean Business Opportunity e-mail or click on the following link Inquire and fill out the information requested and we can begin your discovery phase.